Eurovision 2023 x Baileys
Brief
To produce video and photo content for Baileys, the headline sponsor of Eurovision 2023. The content will showcase Baileys as the ultimate treat, featuring two major stars creating cocktails at the Baileys Treat Bar, with the content going live on the same day.
Results
We quickly produced a dynamic 7-second clip, shot, edited, and delivered within just 2 hours.
Following that, we crafted the hero content, which garnered over 300k views across social media. This included two short teasers tailored to each talent, posted on both feeds and stories with bespoke soundtracks. The engaging blend of cocktail creation, lively banter, and the playful interactions of the talent made the content highly engaging.
Additionally, we captured over 30 stills that were widely shared across social platforms.